SEO Specialist
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They are responsible for the optimization of website content, structure, and backlinks for better search engine rankings.
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₹4,150,000 - ₹5,810,000
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Mostly works as an in-house employee for organizations or as a freelancer, with deep knowledge of keyword research, SEO tools, and content optimization.
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SEO Analyst
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They do keyword research, analysis of website performance, and give input on strategies about improving SEO
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₹3,735,000 - ₹5,395,000
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Needs to know analytics and search engine algorithms and reporting tools like Google Analytics.
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SEO Manager
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Manages leads and SEO campaigns, teams and strategies for clients or in-house marketing teams.
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4,980,000 - ₹7,470,000
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This requires basic leadership skills; the candidate should be able to make long-term SEO strategies and see that the best practices are implemented.
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Content Strategist (SEO)
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Creation and Content Strategy Management using SEO, in which content will be optimized with the search engines
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₹4,565,000 - ₹6,225,000
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Content needs to be aligned with SEO, close coordination with writers and marketing teams
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SEO Consultant
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Provides business advice for how to optimize the website SEO strategy and its performance
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₹5,810,000 - ₹8,300,000
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Freelance or for agencies, the job may be to come up with unique SEO strategies for the clients.
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Link Building Specialist
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Their job is to concentrate on getting backlinks to enhance the authority and ranking of a website in search results.
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₹4,150,000 - ₹5,810,000
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A very specialized job that requires outreach and relationship-building skills for successful link building.
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Digital Marketing Manager
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Manages the overall digital marketing strategy, including SEO, SEM, social media, and email marketing.
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₹5,395,000 - ₹8,300,000
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SEO knowledge is required to drive organic traffic as part of a holistic digital marketing strategy
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PPC (Pay-Per-Click) Specialist
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Managing pay-per-click campaigns, such as those on Google Ads, to ensure ROI optimisation.
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₹4,150,000 - ₹6,225,000
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Not strictly an SEO role but the knowledge acquired will be useful for PPC optimisation
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Ecommerce SEO Specialist
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Optimise online stores so that more individuals can see and make purchases through organic search.
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₹4,565,000 - ₹6,640,000
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This will include experience of ecommerce platforms such as Shopify or WooCommerce and SEO methods involving product pages.
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